A builder first.
An advisor by consequence.

Long before advising executives, Jacquelyn spent more than a decade working close to the customer and close to revenue. Her experience across sales, internet sales, finance-related sales management, customer loyalty and retention, and sales leadership gave her a practical understanding of how businesses win customers, grow relationships, generate revenue and keep the promises they make.

Her career expanded from customer-facing and revenue leadership into entrepreneurship, operations, estimating and proposal strategy, technology infrastructure, organizational systems, strategic relationships, board leadership and executive decision-making.

That range gives her a connected view of the business. She understands that a revenue problem may actually be an operations problem. A retention problem may begin with the customer experience. A growth problem may be a systems or leadership problem. And a strategy can fail when the departments responsible for executing it are not aligned.

Today, she brings that cross-functional operating perspective into the room with founders, CEOs and leadership teams, helping them see the whole business, determine what matters most, and turn vision into strategy that can actually be executed.